Healthy steps for living Mailer
The client for this project was looking to create mailers upon the launch of their new health rewards app. They wanted a modern design approach that shared what the app had to offer. By implementing several design techniques, I was able to showcase the app's features and share a preview of the app with the client's intended audience through this design.
Some of these techniques included stylized type treatments to display the hierarchy of information. Along with this, I used imagery to give the audience a visual sneak peak of the app. This design informed the layout of posters, a newsletter, an email and a landing page that advertised the launch, as well.